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SEO & Web Design for a Company in Perth, Western Australia – 240% Growth in 9 Months

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The client was a new business in Perth with zero online presence. No website, no Google ranking, no branding, and no digital footprint. They needed someone to build everything from scratch — website design, SEO, content, structure, and a clear growth plan tailored to their market

I faced following Challenges

  • No SEO, no content, no Google Business Profile, and no strategy in place to generate organic leads.
  • Highly competitive local industry, with many established businesses dominating Google.
  • No website or brand identity, making it impossible for customers to find them online.

Action / Process (Step-by-Step Implementation)

Initial Consultation & Market Understanding

  • Studied the client’s services, industry, competitors, and target suburbs
  • Identified opportunities for quick wins & long-term ranking stability
  • Built a personalised 9-month growth roadmap

Website Design & Build (WordPress)

  • Clean, modern, fast-loading design
  • Service-oriented structure with strong CTAs
  • Mobile-first UI
  • Built with Elementor + lightweight theme
  • Proper sitemap, SSL, caching & security setup

Full Website Audit & Setup

  • Technical audit (speed, structure, indexability)
  • Keyword research for Perth + suburbs
  • Installed RankMath Pro for SEO
  • Optimised heading hierarchy & internal linking

On-Page SEO Implementation

  • SEO-optimized copywriting
  • Schema markup for each service page (LocalBusiness, FAQ, Service)
  • Optimised meta titles & descriptions
  • Image optimisation (ALT tags, compression, naming)
  • URL structure optimization
  • Added unique AI Overview blocks on pages

Off-Page SEO & Backlinks

  • Local directory submissions (Perth business listings)
  • High-quality guest posts
  • Niche-relevant backlinks
  • Social signals + brand profile creation
  • Google Business Profile posts & optimisation

Local SEO Expansion (Suburb Pages)

  • Created 15+ suburb landing pages
  • Hyper-local keywords + unique content
  • Local schema + internal linking

Before / After Results (9 Months)

Before

  • 0 website
  • 0 organic traffic
  • 0 rankings
  • No calls or leads
  • No brand identity
  • No online presence

After (9 Months)

  • 240% organic growth
  • Increase in calls & enquiries every week
  • Top 5 rankings for 10+ targeted keywords in Perth
  • Fully functioning, high-converting website
  • Steady monthly traffic growth & returning customers
  • Improved customer trust through a professional online presence

Client Reviews & Testimonials

Rafay didn’t just build us a website; he built our entire online presence. We started getting calls within the first 6 weeks. Professional, patient, and explains everything in simple words.”
Perth Business Owner

Crafting modern websites and digital solutions by helping businesses grow online with design, SEO, and marketing.

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